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What do we know about The Age of Web Design?

Since business continues to proliferate on the World Wide Web, the art of successful web design grows in importance. Poorly designed websites are far more likely to cause visitors to close or leave the website. Competent web design with flash animation and other bells and whistles usually provides sites with a fresh, vibrant look that keeps Internet surfers on the site or makes them repeat visitors.

Tim Berners-Lee was the father of web design. He actually invented the World Wide Web, launching the first website in August 1991. Lee synergized hypertext with Internet communication to create the information super-highway and his ingenuity has revolutionized information technology throughout the world. The first language used in web design was HTML – Hypertext Mark-up Language – and it allowed pages to be linked together. This important new language separated web design from all other pre-existing methods of design. Because innovation was applied to HTML, the language became increasingly more intricate and compliant to manipulation. With web design flourishing, the advent of Macromedia Flash further revolutionized the industry by allowing web design pros and media specialists to integrate more user-friendly features onto websites.

With the Internet boom of the 1990’s, cyberspace witnessed the creation of online businesses. Large and small firms both dedicated to web design. Each year the technology for creating user-friendly website content improves and that bodes well for these companies. Literally hundreds of thousands of out-dated websites exist in the prime number graveyard of cyberspace, waiting to be overhauled and redesigned. With so many possible clients out there, the future of web design is bright. Consider this, after the dot-com bust that all but eviscerated the stock market in early 2000, web design has remained a lucrative venture for businesses throughout the globe.

The global marketplace continues to shift its location from the physical world to the virtual world of the Internet. Web design professionals create content-rich sites that provide information, facilitate transactions, and present options for communication that just decade ago seemed right out of science-fiction. As the world continues to change, web design continues to be an important part of that change.

Do you want to explore more on Web Designs?

“There are two ways of constructing a design. One way is to make it so simple that there are obviously no deficiencies. And the other way is to make it so complicated that there are no obvious deficiencies.” – Charles Hoare

The buzz about the Web has been so loud that, it is impossible to ignore. For many people, it’s a call to action – a new career opportunity, an incentive to keep up with competitors, or just a chance to get stuff out there for the world to see. But the Web can also seem overwhelming. There’s a lot more to the art of web design than learning plain vanilla HTML and inserting GIF/JPEG files. If you’re just getting started, chances are you have some mighty tricky questions. Where do I start? How does it all work? How do I get my stuff on the Web? How is web design different from print design?

To begin with, design for the Web is the most significant new area of design practice of the last decade. Learning to work in a new medium is both exciting and challenging, and this forces us to restate what design is. The fluidity this medium presents allows it to assume a more prominent role in businesses and society. While web design has much in common with the approach to other areas of design there are also some important differences. Many of the challenges of web design are about creating an effective interface between people and technology.

Web design entails using a combination of media and HTML to develop a web page. Basic media components include videos, graphics, sound, and animation files. This combination grabs the attention of surfers on the Internet. One dynamic Internet editing tool used to integrate media into a web page is Macromedia Dreamweaver, which aids in the production of web pages for personal or business use. Before you get in to the nitty-gritty of tags and file formats, it is important that you have a good feel for the design environment. Once you understand the medium and its quirks, you will have a good head start using your tools and making design decisions. All the rest will fall into place.

What is the ideal prices of Webites?

Web Design Prices–Does Price Necessarily Equal Quality?

One of the most difficult aspects of the web design business is to measure the proper web design prices to charge clients. Before jumping into the pricing scheme there are a variety of things you may wish to consider

First we think about the nature of the project. This sounds simple enough but in reality it is not so easy. We take into consideration, what completion of the project will entail. How many pages be produced? Has the client supplied us with the necessary images or we would be responsible for creating them in house or is it rather outsourced? What is the nature of the website content? Also are we, as the designer to write all the content? To what extent does the project require Flash, programming, scripting, and multimedia work? These questions gives us an idea of how questions on price are addressed. Whether it should be elevated or decreased.

Web design prices can also be influenced by time. Just like any other industry, when a rush job is demanded, the price of the project is usually increased. If a customer has in mind a tight deadline, we consider raising project price. Urgency leads to higher profits.

If you’re first starting out as a freelance Web Designer, you need to think about how much you’re going to charge, and how exactly you will charge. But before you quote a price, you need to take a few things into consideration. Usually remember that, before you commit to a seemingly crunching deadline, you must make sure you can finish the project on the agreed upon time.

Experience is another factor that can influence web design prices. If you are new to the field, you cannot ask for the same rates seasoned professionals with thousands of hours of experience can, regardless of your skill level.

Maintenance required after project completion can also alter what web design prices you can hope to charge. Be sure your contract includes the time and effort that comes with website maintenance.

Web design prices can be tricky to set, since there are a number of variables that can raise or lower the value of your service. Be sure to check out what other web designers charge for their services and compare your training, experience, and professional know-how to theirs.


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What is Marketing?

Marketing refers to activities undertaken by a company to promote the buying or selling of a product or service. Marketing includes the advertising, selling and delivering of products to consumers or other businesses. Professionals who work in a corporation’s marketing and promotion departments seek to get the attention of key potential audiences through advertising. Promotions are targeted to certain audiences and may involve celebrity endorsements, catchy phrases or slogans, memorable packaging or graphic designs and overall media exposure.

What is a brand?

A successful brand has to be consistent in communication and experience, across many applications:

  • Environment (storefront or office)
  • Print, signage, packaging
  • Website & online advertising
  • Content marketing & social media
  • Sales & customer service

Now, brand building being simple? The truth is: it doesn’t happen overnight…or even in a few months.

Building a brand is definitely a process. However, the ongoing effort will result in establishing long-term relationships with your customers.

This can lead to a steady increase in sales, more projects, word-of-mouth referrals, and advocacy for your products or services.

What is brand building?

The definition of brand building is to generate awareness about your business using marketing strategies and campaigns with the goal of creating a unique and lasting image in the marketplace.

In 2019, the amplification of your brand image can be done effectively through various digital marketing activities:

  • User Experience (i.e. your website)
  • SEO & Content Marketing
  • Social Media Marketing
  • Email Marketing
  • Paid Advertising (PPC)

Together, these channels are fundamental to gaining brand awareness and growth. We’ll dive into each of these elements in detail, later!

I simplified the path for a brand building process below, to help your business or personal brand gain a more loyal following.

What are Web Design Services?
The Importance of Web Design Services

The majority of companies specializing in web design services offer a broad range of solutions to conquer the needs of today’s businesses. When choosing a company for web design services, make sure you get the best value for your money. We always remember this, a smart, well-educated consumer is a happy consumer.

Web design services offered by companies usually fall into several categories: Flash & multimedia, website design, search engine marketing, and online branding and graphic design.

The ultimate goal of web design services is to devise, create, and maintain websites that increase online business and extend the reach of your business. The services these companies including us, provide are all encompassing: they start from scratch and create a solid web presence for you when the project is done. In addition, many web design services also handle post-creation maintenance. This means that the company provides all the upkeep for your new website at a cost to you.

Let us think about this objectively. Yes, it is an added expense, but all the worry about code, programming, Flash, and scripts are taken completely out of the equation. If there is a problem with your website, it is the duty of web design service you contracted to fix the problem.

Another consideration is on the business end. Most web design services have employees who are well-versed in marketing. This is important because these professionals have a specialized understanding of how the web works, how to draw customers to sites, and how to properly market your website to consumers. Consider the vast amount of competing websites that exist in cyberspace. With that kind of competition, you are best served by letting the professionals handle many, if not all, aspects of your e-business strategies.

Web design services continue to play an important part in the evolution of the Internet as the supreme tool for businesses. Before you choose a web design service investigate the myriad of companies offering these services.

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Digital Marketing Strategy

At iWorks, it is all about strategy, we’re here to inform the best procedures to spend money on and those that will drains your resources.

Lead Generations Campaign

Getting results in business implies meeting your target niche. Reach your potential and current customer or clients and consumers. Let every move counts and you keep score with money.

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Organically grow the holistic world view of disruptive innovation via empowerment.
OUR LOCATIONSWhere to find us?
GET IN TOUCHiWorks Social links
Taking seamless key performance indicators offline to maximise the long tail.

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Copyright by iWorks Online. All rights reserved.